About JLUKE

The Story

National Recording Artist.
King of da Stixs.

Roots

Jonluke “JLUKE” Lovell is a country rapper out of Danville, Virginia, raised on a rural farm where the dirt roads and the grind shaped everything he makes. He went from Tunstall High School to Danville Community College — studying computer programming and business management — and clocked in at Goodyear Tire & Rubber in 2011, using every paycheck to bankroll the dream.

The Movement

THE KUNTRY BOYZ & TKB Entertainment

In 2014 he co-founded THE KUNTRY BOYZ with childhood friend Vez Farmer. The group tore up the East Coast and shared stages with Rascal Flatts, Eric Church, Big & Rich, Upchurch, The Lacs, Plies, Lil Boosie, Lil Wyte, Ralo, Mario and many more. Off that momentum he launched his own label, TKB Entertainment.

Solo Era

Rap, Country, R&B & Rock — One Lane

After recovering from shoulder surgery, JLUKE went solo in June 2017 with his debut single “Lawless.” His sound is its own lane — rap, country, R&B and rock braided together and pulled straight from real life. Five EPs between 2017 and 2022, multiple songs past a million Spotify streams, and a catalog that includes The Traveling Stoner, Vol. 1 and the King of da Stixs (Deluxe Edition).

From the stixs to the stage — built on loyalty, hustle, and never quitting.
5
EPs Released
1M+
Spotify Streams
2017
Debut “Lawless”
TKB
Entertainment
Gallery

JLUKE

JLUKE
JLUKE tattoos
JLUKE
The Grind

Built Through the Hard Times

The road wasn’t clean. JLUKE pushed through multiple back surgeries, the heartbreaking loss of his fiancée Kaitlyn Patricia Hoton in 2019, COVID-19 complications, and a full shoulder reconstruction in 2023. He kept making music through all of it.

What's Next

2026 & Beyond

In 2026, JLUKE opens his brand-new recording studio and drops some of his best work yet. This is just the next chapter.